Kael Belceus

My name is Kael, and I am the founder of Minerva Flow in Montréal. I am 17 and I study IT support at the Centre de formation professionnelle des Riverains.

It all started behind a counter. I was working part-time at a Tim Hortons. Talking with my team and my manager, one thing struck me: we all knew our loyal customers by heart, but nothing rewarded them for their loyalty. And the systems we used were old, hard to navigate and hard to use at all.

Before Minerva, I built Minerva OS and Reach, and I made websites for entrepreneurs. On September 1, 2026, I started Minerva, and Minerva Flow got its name the same day. On September 25, Mains Magique opened its account.

Minerva Flow brings together what an independent café or restaurant needs to bring its regulars back: a loyalty card on your customers' phones, your online menu, your orders and your reviews, in one place. One tool instead of several, designed for the real problems of a counter.

Minerva Flow is self-funded. No one pushes me to sell fast: I would rather build a lasting relationship with each business.

There are three things I will never do: hide a review, be dishonest with a customer, and lock someone into a contract.

A question, an idea or a problem? Write to me directly. This email comes straight to me.