Skip to content
Minerva

Designed in Montréal, for independent businesses in Quebec

Our mission: help independent cafés and restaurants in Quebec grow, by bringing all their customer data into a single tool, through Minerva Flow's features and direct connections to their register.

No credit card. Free access to start.

The real sign-up page of a demo café, in French: rewards at 100 and 150 points, then continue with Apple or Google.

Our mission

One tool instead of five

A paper card for loyalty, a file for the menu, another app for orders, a spreadsheet for sales. Minerva Flow brings all of it together in one place, so the owner stays in control of their relationship with their customers.

Portrait of Kael Belceus, founder of Minerva Flow, in a black t-shirt.
Photo: Olivier Côté

A letter from the founder

Kael Belceus

Founder of Minerva Flow, in Montréal. Product and technology.

My name is Kael, and I am the founder of Minerva Flow in Montréal. I am 17 and I study IT support at the Centre de formation professionnelle des Riverains.

It all started behind a counter. I was working part-time at a Tim Hortons. Talking with my team and my manager, one thing struck me: we all knew our loyal customers by heart, but nothing rewarded them for their loyalty. And the systems we used were old, hard to navigate and hard to use at all.

Kael Belceus

The beginnings

How it all started

The real milestones, with their dates.

  1. August 2026

    Step 1: An interview on entrepreneurship

    “L'entrepreneuriat à Montréal” (in French), with CEOasmsi, on Kael's YouTube channel.

  2. September 1, 2026

    Step 2: Minerva begins

    The project starts, and Minerva Flow gets its name the same day.

  3. September 25, 2026

    Step 3: Mains Magique opens its account

    A real Montréal restaurant uses Flow, and agrees to be shown on this site.

  4. October 2026

    Step 4: MTLàTABLE 2026 in Flow

    The restaurants taking part in MTLàTABLE 2026 are shown in the app.

  5. October 15, 2026

    Step 5: A public test

    Zarhouni La Légende tests the app in a video (in French): an honest, filmed review.

  6. November 6, 2026

    Step 6: The new website

    The public site in French and English, with the blog and the free tools.

Our principles

Four principles, and how they show

Each principle has an example you can check.

  • Long-term relationships

    The contract is discussed with you before any commitment, and nothing locks you in.

  • Speed, without losing quality

    Every update is tested on a trial version of the site before it goes live.

  • Calm and transparency

    The status of each connection is stated as it is: Lightspeed awaiting validation, online payment coming soon.

  • Work ethic

    Every request gets a reply from a person, in French or in English.

Trust

Why you can trust us

Who is behind Minerva Flow, how it is funded, and what it will never do.

  • Self-funded

    Minerva Flow has no investors: it is funded by its founder.

  • Run from Montréal

    Minerva Flow is operated by Kael Belceus, a sole proprietorship being incorporated, in Montréal.

  • Three things, never

    Hiding a review, being dishonest with a customer, locking someone into a contract.

The team

The people behind Flow

A small team in Montréal. Every request gets a reply from a person.

  • Kael Belceus

    Founder. Product and technology.

  • Rayan Mohellebi

    Chief marketing officer (CMO). Growth, content and outreach.

Designed in Montréal

Minerva Flow is designed in Montréal and operated by Kael Belceus. Our terms are written before any commitment.

Terms

  • The Free plan has no time limit. Advanced features need a paid plan, with no setup fee: try it for 14 days, without a credit card.
  • Paid plans: $150 or $290 a month, plus taxes, with 25% off yearly. The whole app, with your own mobile app, from $590 a month, by agreement. A partnership with marketing coaching is also offered: its price is set by written agreement, depending on the restaurant.

Follow us

Minerva Flow in pictures

Behind the scenes of the product and the founder, on our public accounts.

Get started with your business

  • One tool for your business
  • Loyalty, menu, orders and reviews
  • Designed in Montreal, for you
  • No credit card
  • Free access to start
  • A reply from a person to every request